User Experience Designer

About me

Passionate designer with 5+ years of industry experience.

Skilled in a range of design methodologies, ideation, requirement gathering, task analysis, prototyping, usability studies and more.

Can wear many hats from design analyst, user researcher, user experience designer, to design strategist, information architect, and developer

Self-motivated and can work in a variety of settings, from leading projects, to working independently, to collaborating interdisciplinary team.

I am currently pursuing master's degree in Human-Computer Interaction at Indiana University

How I approach design


Empathize, Define

At this stage, my aim is to identify and define the key problem by understanding users, context, and domain. I utilize various technique like observations, interviews, contextual inquiry, competitive studies. The deliverables of this stage are a clear problem statement, personas, key requirement and user stories.


Ideate, Prototype

This stage is about generating lots of crazy, creative ideas to explore multiple directions. Using brainstorming, sketching, prototyping to visualize the range of ideas. The end result of this stage is a tactile prototype built on top of primary feedback.


Implement, Validate, Analyze, and Iterate

It's time to return to the user for feedback. The design is subjected to rapid low-cost experiment, A/B testing, usability, and Heuristic evaluation. The feedback and analysis fuels, what to implement and what discard and what to change in order to put vision into effect. A design is never finished, so I iterate and improvise.

Where I've designed at

I spent majority of my career at BNY Mellon and iNautix.

What my peers say

"I was lucky to have Sandeep from the UX team to design my Trade applications. Sandeep has gone above and beyond his technology role to learn and understand the very complicated Trade Business in a short period of time. He devoted his time and knowledge to achieve the project in a professional and timely manner. His dedication and professionalism are highly appreciated and recommended. "
- Jessie Chung, Product Manager at BNY Mellon
"I trained Sandeep or should I say Sandeep trained himself in User Experience and Design Thinking. He only needed guidance in the right direction unlike most junior UX folks. He is a quick learner and always strives to be better than yesterday. He is a fast reader of books and a self-styled orator in the making. He strives excellence and is en'route to becoming a great designer as time goes by. "
- Arun Jawarlal, UX Practice Lead at YuMe

I can add value to your organization.

I'm currently looking for UX Designer intern position for summer 2017.

If you have a project that requires best in class user experience or just fancy saying hey, then get in touch.